In this era of high-speed internet, mobile phones, and increasing hype of the digital space, eCommerce has bloomed exponentially. Long gone are the days when only big corporations could capture the virtual market. One of the highly popular hosted eCommerce platforms is Shopify. Did you know that 3.76 million active websites use Shopify? That is clearly an indication of the usefulness of the eCommerce platform. No wonder organizations of all sizes seem to prefer using Shopify to develop an impressive digital presence with their virtual store. However, for the best results, you need to Hire Shopify Developer.
Reasons why different enterprises prefer Shopify for eCommerce website
Shopify has garnered huge recognition from both small and large business organizations in setting up the best eCommerce website. Here, one can set up, customize and scale web stores without much fuss. Business organizations use Shopify to develop stores that sell different types of products. Here, taking the aid of Certified Dedicated Shopify Developers is an excellent idea.
There are more than 3200 apps in the Shopify App Store. Merchants can easily opt for the app that fits their needs the best. Moreover, it also makes it easy for the developers to personalize the eCommerce site as per the requirements of the company. Apart from that, user-friendly, presence of multiple tools, and ability to sell via multiple channels further demonstrate the beneficial aspects of using Shopify.
Take a look at the reasons that clearly demonstrate the advantages one can get from using Shopify –
A wide array of apps
The huge Shopify App Store has numerous free and paid apps for merchants. Developers can use them to simplify the building of the web store. Now, there is no need to write complex codes when you have apps at your disposal. There are applications for every category needed to run an eCommerce site. These include apps for analytics, marketing, inventory management, SEO, customer support, etc.
Easy to use
Setting up a web store on Shopify is easy and simple. You don’t need to have an extensive understanding of coding to get started. However, for customization purposes, the knowledge of technicalities comes in handy. The process of setting up the eCommerce is site is quick, and you can start running the store within a few hours of account creation.
Availability of multiple themes
Shopify comes with a minimalist theme, thereby giving opportunities to designers to mold it as per their requirements. With the assistance of several professional templates and themes, one can get a rich user interface and stunning user experience. You can now obtain a visually appealing eCommerce site with the help of Shopify. Hire shopify developer India for the best results!
Highly secure
Security is one of the most crucial aspects of an online store. If your customers do not feel secure sharing personal information, they are unlikely to do business with you. Shopify offers excellent security and ensures that the confidential information of the users is safe from malicious threats and cyber-attacks. SSL certifications enhance the safety and the trust of the customers in the web store.
Develop optimized workflows
Optimized workflows are absolutely necessary to make sure that the eCommerce site is easy to navigate for visitors. Here, Shopify aids developers in designing a customized website with the assistance of multiple theme options. If the site is easy to navigate, the user is likely to use the site for purchase, increasing the engagement rate significantly.
Excellent customer support
The 24/7 customer support of Shopify is commendable. They are available round the clock to offer immediate assistance. The response time is almost instant, which means that you can definitely rely on them in case you encounter any issues. You can reach out to the team via email, phone, or web chat. They will help you in running your e-store with ease.
A powerful business tool
The wide assortment of applications in the Shopify app store contributes to making the platform an excellent business tool. The intuitive admin interface makes it easy for developers to set up the web store with relative ease. Developers can choose a wide variety of tools to enhance the user experience of the visitors.
Enhances scalability
Scalability is, without a doubt, an important parameter in an eCommerce platform. You need to be able to scale up or down your site as per your business requirements. Shopify allows that with its excellent cloud infrastructure. Moreover, there are latency options to avoid any failure points. For merchants seeking to release products fast, Shopify offers the Launchpad tool.
Hassle-free application integration
The integration of numerous sales channels aids in the quick selling of products or services via Shopify. It is one of those features that separate this eCommerce platform from others. You can choose from a wide range of options, including social networking sites, web stores, in-person and more. Moreover, you can also use the Shopify Buy Button on websites to add products.
Impressive loading speed
The page loading speed is a vital parameter in any eCommerce site. Customers are likely to abandon the site if it takes too long to open. The excellent infrastructure of Shopify is responsible for its high loading speed. The highly optimized software and hardware and the constant updates enhance the loading speed of the platform. You can open your web store within a few seconds.
Mobile responsiveness
With the increasing number of mobile phone users and the need to scroll by eCommerce sites via phone, mobile responsiveness is highly important. All the themes in Shopify are mobile responsive. It means that you can easily avail of them when using a mobile phone. Moreover, there are various apps that can be used to handle the web store via phone.
Efficient marketing tools
When it comes to marketing your products, Shopify comes to the forefront. With a wide array of marketing tools and apps, the platform is a great help in marketing strategies. Some of the common marketing tools that assist web stores include targeted email marketing, discount coupons, customized gift cards, and more.
Safe payment system
Safe, secure, and reliable payment gateways are crucial aspects of any successful eCommerce site. Shopify boasts of supporting 70+ global payment gateways. That makes it easy for companies to integrate the ones they want. However, businesses will need to pay the transaction fees each time a user opts for a third-party payment system. To avoid this fee, companies can opt for Shopify’s own payment system – Shopify Payment.
Reliable hosting solution
Web hosting is a challenging affair when it comes to eCommerce sites. Here, Shopify is a breath of relief as it is a cloud-based hosted eCommerce solution. You don’t have to look for web hosting solutions anywhere else. Moreover, merchants can access their stories with an internet connection and admin login credentials without much hassle.
SEO friendly
Simple setting the store up doesn’t mean that all work is done. You need to make sure that it is optimized for SEO to increase the ranking on the search engine result page. That way, customers can locate your eCommerce site with relative ease. You need to use the SEO parameters of Shopify in order to make your site more search engine-friendly.
Checkout abandonment recovery
Cart abandonment is a complex issue that most eCommerce sites face. Often, people add items to the cart but don’t actually purchase them. With Shopify, one can deal with this problem. During the checkout process, the availability of discount codes entices the visitors to complete the process. Moreover, Shopify also keeps track of the abandonment carts to inform companies.
Eliminates data duplicity
Manual entry of data where information is required leads to the possibility of human errors. Moreover, duplication issues may also arise. Here, Shopify offers an interesting solution. The automated features make the data entry process rather simple. Thus, it assists in eliminating data duplicity and error issues.
Free trial
One of the most unique aspects of Shopify is that it offers a free trial for 14 days for newcomers. Here, users can test the different features of the platform and see if it fulfills the needs of their business. That way, they can decide if opting for the different subscription plans is worth it.
Active community support
The massive community support of Shopify is a bonus for developers, designers, and merchants. The Shopify community is filled with different store owners with their feedback and support. You can always lean on the community for any help you might need.
Conclusion
It is without a doubt that the ecommerce sector is growing at an incredible pace. In order to capture your share of the market, you need to have a strong digital presence. Having an eCommerce website is a great way to represent your physical store or brand digitally. Here, Shopify comes into play. The eCommerce platform is easy to use and offers several benefits for enterprises of different sizes. Now, you can get increased overall sales and revenue with the assistance of Shopify. However, to get the maximum benefits, you need to hire the best Ecommerce Development Company.
